Curriculum
Smart4Food MicroLearning Course
INTRODUCTION
0/1
Module 1: Digital Tools for Smart Farming
0/22
Module 2: Sustainable and Regenerative Agriculture: Soil, Water and Biodiversity Management for Small-Scale Farms
0/16
Module 3 - Smart Marketing and Communication for Small Producers
0/27
-
MODULE 3 — INFORMATION
Trial -
MODULE 3 — CORE CONCEPT
Trial
-
MODULE 3 - PODCAST
Trial
-
UNIT 1 — INTRODUCTION TO MARKETING AND BRANDING
Trial
-
UNIT 1 — REFLECTION ACTIVITY
Trial
-
UNIT 1 — QUIZ
Trial -
UNIT 2 — CREATING YOUR STORY: WHAT MAKES YOU UNIQUE
Trial
-
UNIT 2 — REFLECTION ACTIVITY
Trial
-
UNIT 2 — QUIZ
Trial
-
UNIT 3 — VISUAL IDENTITY AND BASIC DESIGN
Trial
-
UNIT 3 — REFLECTION ACTIVITY
Trial
-
UNIT 3 — QUIZ
Trial
-
UNIT 4 — SOCIAL MEDIA ESSENTIALS: FACEBOOK, INSTAGRAM, WHATSAPP BUSINESS
Trial
-
UNIT 4 — REFLECTION ACTIVITY
Trial
-
UNIT 4 — QUIZ
Trial
-
UNIT 5 — PHOTOS AND VIDEOS WITH YOUR SMARTPHONE
Trial
-
UNIT 5 — REFLECTION ACTIVITY
Trial
-
UNIT 5 — QUIZ
Trial
-
UNIT 6 — ONLINE SALES AND PRODUCT PRESENTATION
Trial
-
UNIT 6 — REFLECTION ACTIVITY
Trial
-
UNIT 6 — QUIZ
Trial
-
UNIT 7 — LOCAL PROMOTION AND OFFLINE MARKETING
Trial
-
UNIT 7 — REFLECTION ACTIVITY
Trial
-
UNIT 7 — QUIZ
Trial
-
UNIT 8 — MARKETING STRATEGY AND CUSTOMER RELATIONS
Trial
-
UNIT 8 — REFLECTION ACTIVITY
Trial
-
UNIT 8 — QUIZ
Trial
Module 4 - Local Food Systems and Short Supply Chains
0/14
Module 5 - Training and Education for Rural Development
0/14
Module 6 - Policy Innovation and Project development in the Agrisector
0/15
UNIT 3 — REFLECTION ACTIVITY
Take a moment to reflect:
· Do you already have a logo or consistent brand style?
· What colours or style do you think represent your farm or business best?
· Which part of your visual identity needs the most improvement?
Bonus task: Search for three local brands, for example on Instagram or at markets, that you like visually. What do they have in common? What makes them stand out?
Implementation guidance
The activity is implemented as a structured visual reflection using a collaborative digital Miro board. Learners assess their current visual identity, identify preferred styles and colours, and define one priority area for improvement.
Link to the activity: https://miro.com/app/board/uXjVGNQH55o=/?moveToWidget=3458764656310791791&cot=14